Land your next Job using a Disruptive Strategy
“Disruptive” is the new “think outside the box” catch phrase. In an on-line world that is increasingly crowded, how do you stand out? As one of 100 applicants for a position, how do you get noticed?
Doing what everyone else does gets the same result everyone else does. If your resume appears to be the same, if your cover letter used the same on-line template as others, how does this make you different? Why would you expect that you would be treated different when you look like everybody else?
The good news is, it only takes a little extra effort to be “disruptive.” Most people will still not do it. Why? Because it’s scary, its not the way things are done, and it’s not something most people are comfortable with.
Once again, this sets up those who will be disruptive to shine above the crowd, to be memorable.
How can you accomplish this?
- Have an on-line website. It doesn’t have to be huge, but it needs to be current. It should present your accomplishments, your STAR’s. It should be an on-line marketing piece that will get your phone to ring for a face-to-face interview. As part of my GCDF class, I created an on-line resume on Pathbrite. You can see the tools that are available within the platform. The version I chose was free. It still needs some work, but you can easily learn a lot about me by scanning the different entries and clicking to learn more. https://pathbrite.com/portfolio/PT9XEOPV5M/showcase-of-my-work
- Do not use a template to create your resume. If you do use a template, don’t make it obvious. Use the resume template as a starting point, not as a finished product you copy and paste into. If you Google search “resume template” and then use something from the first page of search results, you are most likely using the same template as others applying for the same position.
- Do not use a template to craft a cover letter. People will tell you they are not read. Many are not. Why? Because they look and read like everyone else’s. Write a “disruptive” cover letter and it will be read. Learn more https://six-second-resumes.com/what-should-you-write-on-a-cover-letter/
Remember, in the end the RESUME= INTERVIEW= JOB OFFER. To land the job, you must get the attention of the Hiring Manager, and be memorable. In previous posts, I have shared successful, disruptive, cover letter ideas. You will see “disruptive” elements in resumes I write (ideas that become memorable). And I teach my clients to be “disruptive,” meaning memorable in every interview.
Finding ways to work disruptive into your Job Campaign Strategy will have a very positive effect. It will also help you land in your new hire orientation sooner.