“What are you doing for your customers, clients, or personal relationships to show them that you understand them and are right for them?” Peter Shankman
It is easy to forget that the hiring process is not about you. After all, isn’t it you that is doing the work to get hired? Isn’t it you that is filling out the online applications, customizing your resume with keywords and crafting attention-getting cover letters? Why shouldn’t it be about your landing a job that will look good on your resume, or will mean a much shorter commute, or will give you the benefits package you deserve?
It is easy to forget that none of these matter to the hiring manager. They have a problem and are looking for a solution. The person who gets hired for the position will understand the problem and demonstrate in many ways that they are the solution to the employer’s problem. And they make it very easy for the hiring manager to see them in the role, working for the company, solving the company’s problems.
Demonstrate your understanding of the company’s problem by doing your research. Look at the companies About Page, their mission statement, their recent press releases. Know where they stand in their industry and what types of issues they face. Then collect all the experiences you have had that demonstrate how you have solved similar problems or are aligned with their core beliefs.
Make it easy for the hiring manager. Use the job posting as a roadmap. Pull each bullet apart and list every success story you have related to that portion of the job posting. Include highlights in your cover letter, which I’m sure you know must never begin with, “I read with interest your posting for a …”
Showing you understand their company is the first step to landing the face to face interview. Then you can really shine, showing how you are the best person to solve their problems. This will get you into your new hire orientation sooner.
What has your experience been? How are you approaching your job search? Leave a comment and your success story.
Learn More About Peter https://www.shankman.com/